How your website’s age could soon impact your web visibility Google has been encouraging website owners for some time now to build websites that use web programming languages HTML5 and CSS3 to be “mobile responsive” — if, that is, they …
I’ve been ranting for months about how Linkedin is not Twitter. And just because I’m connected to you on Linkedin doesn’t mean I want to read your copious, not-my-main industry tweets! If I did, I would follow you on Twitter. …
If you’ve read the popular book The Tipping Point, you know that the key to the success of Paul Revere’s famous midnight ride was not so much the speed or distance that he rode, or the volume of his cries, but his …
Perhaps the overwhelming message coming out of the LMA New England Regional Conference, Lawyers v. Technology, which took place this week in Boston, is that social media are not going away despite many a lawyer’s reluctance to embrace them. Luckily, …
As a follow up to my previous post, Putting the ‘Power of the Press’ To Work for Your Law Firm or Business, here are 9 things you can do to leverage your website news item. 1. Optimize it. Make sure …
9 Things To Do AFTER You Write that Law Firm Press Release Read more »
“Freedom of the press is guaranteed only to those who own one.” — A. J. Liebling The web turns everyone and every business into a publisher. And your website is your press. Now, you have the freedom and the power …
Putting the Power of the Press To Work for Your Law Firm or Business Read more »
Click on graphic for larger version. Enjoy!
Social media platforms are constantly evolving, and just when you think you’ve figured it all out, a new feature or new layout comes along, that makes you feel like a beginner all over again. For example, did you know that …
Law Firms, Are You Taking Advantage of Linkedin Company Pages? Read more »
About a year ago I conducted a review of the Largest 100 law firms in Massachusetts (as compiled by the Boston Business Journal) to see how many firms had created (or at least claimed) a firm-branded Twitter account. One year …
Boston-area Law Firm Interest in Twitter Growing Read more »
This startling and educational video, Social Media Revolution, from Socialnomics has been around a while, but I didn’t realize the data had been updated (as of May 2010) again in 2011. If you haven’t already seen it, check it out. It …
A recent analysis (by me) of the largest 100 law firms in the Boston area (as compiled by the Boston Business Journal) revealed that merely 15% of law firms have taken steps to set up a firm-branded Twitter account, and …
Making the Case for a Firm-Branded Twitter Presence Read more »
Somehow I became aware of the fact that this month marks my 9th anniversary as a blogger. I’ve learned a lot along the way, and I’ve shared a lot of it here. Anyhow, I think it is a milestone worth …
Back at the start of the holidays I was interviewed for and quoted in an article on attorney blogging that ran in the Boston Business Journal and Portfolio.com. The article was titled Blogged down or Legal Nightmare depending on which …
I’ve been doing an “Introduction to Social Media for Attorney Marketing” luncheon seminar, and one thing that people have told me they really appreciate is that I start out by giving a definition of social media. We can’t seem to …
Over at the Lawyerist is a good post discussing the implications of attorney advertising rules and ethics guidelines in light of new web technologies such as Linkedin. There don’t seem to be any clear answers, but some important things to …
Discussion of Attorney Advertising and Ethics in Light of Web 2.0 Read more »
I’ve been dabbling in Twitter for the past year trying to evaluate it for use by attorneys for marketing purposes, as well as for my own curiosity. Initially, I was skeptical as it seemed to be dominated by self-promoting “shouters” …
I just gave a presentation on Introduction to Social Media for Attorney Marketing, and these are the recommended reading links I offered for further exploration (with brief notes on why I included each link). They are posted here for those …
Social Media for Attorney Marketing: Recommended Reading Read more »
Before this blog settled in on law firm marketing topics, it was more of a new media blog. Whether you love Twitter or hate it, here are a couple recent posts that take a bigger view of social media and …
I can’t offer my own opinion on Martindale-Hubbell Connected — the Lexis Nexis venture into bringing its traditional directory product into the world of social networking and Web 2.0 and regain some relevance in the realm of lawyer shopping — …
Thanks to the Wired GC for finding this one. [kml_flashembed movie=”http://media.mtvnservices.com/mgid:cms:item:comedycentral.com:219519″ width=”360″ height=”301″ wmode=”transparent” /] That pretty much says it all. My own experience with Twitter is that I’ve been on it for a few months and haven’t really figured …