As interest in social networking continues to grow, firms are recognizing many of the benefits, and then asking how can we control what our employees do with these viral tools? I know several firms personally that are working to adopt…
As interest in social networking continues to grow, firms are recognizing many of the benefits, and then asking how can we control what our employees do with these viral tools? I know several firms personally that are working to adopt…
Before this blog settled in on law firm marketing topics, it was more of a new media blog. Whether you love Twitter or hate it, here are a couple recent posts that take a bigger view of social media and…
The American Lawyer has published its annual listing of the top 200 law firms. They slice and dice it a few ways — by gross revenue, revenue per lawyer, profits per partner… You’ll need to be a registered user to…
For many law firms, a full web site redesign is a luxury not currently possible. But that doesn’t mean you should give up on every effort to improve your web site. Below is a list of 10 ways to make…
I can’t offer my own opinion on Martindale-Hubbell Connected — the Lexis Nexis venture into bringing its traditional directory product into the world of social networking and Web 2.0 and regain some relevance in the realm of lawyer shopping —…
Thanks to the Wired GC for finding this one. [kml_flashembed movie=”http://media.mtvnservices.com/mgid:cms:item:comedycentral.com:219519″ width=”360″ height=”301″ wmode=”transparent” /] That pretty much says it all. My own experience with Twitter is that I’ve been on it for a few months and haven’t really figured…
Below, I’ve indexed 5 day’s worth of excellent blog tracks left by the seminar last week on Trust-based Business Development in a Recession from Trusted Advisor Associates a.k.a. Charles H. Green et al. I found it a little difficult to…
I enjoyed finding these 12 tips from “contrarian consultant” Alan Weiss. Just another list of how to be the kind of advisor that clients gladly pay to work with, but with an off-beat resonance that’s memorable. Some of his contrarian…
The latest article on my pet project Legal Marketing Reader is now live. Getting Marketing and Business Development on the Same Page, authored by Robert Buday, Bernie Thiel, Susan Buddenbaum, and Tim Parker (from the Bloom Group and the Alterra…
From Tom Fishburne’s This One Time, At Brand Camp – TomFishburne.com Published with permission. See also, previous post: Marketing Budgets in 2009: What Other Firms Are Doing
One thing I’ve noticed having traveled in legal marketing circles for several years is that lawyers LOVE to know the answer to this question: “What are other firms doing?” So to help answer that burning inquiry, I am posting this…
There is a move afoot in the legal industry to get serious about a topic that’s been batted around again and again with no real change in behavior. The topic? Alternative billing, moving away from the billable hour, flat-fee services…
If you know of a good nonprofit organization in Boston with a bad web site, then please tell them about Extreme Markover, an effort to give away one free web site redesign to a Boston-area nonprofit. Extreme Markover is a…
Just a quick article pointer to NYTimes story… wanted to add it to the mix. Law Firms Feel Strain of Layoffs and Cutbacks By JONATHAN D. GLATER Published: November 12, 2008 Some established firms have collapsed outright, others are laying…
It seems that social networking is reaching a tipping point — everybody’s doing it. And yet, lawyers are still wary as a group. To learn more about what lawyers are thinking about and doing with these online networking tools, listen…
A free chapter from the book, Legal Business Development – A Step by Step Guide by Jim Hassett, Ph.D., is now available on Legal Marketing Reader. The chapter is Six Facts About New Business and it boils down some fundamentals…
I received an e-mail from Catherine MacDonagh of the Legal Sales and Service Organization about its 2008 Women Lawyers Study, which attempts to assess the professional experiences and working lives of female attorneys with specific focus on business development practices…
A nice article in the ABA Journal Law News Now, summarizes some interesting findings of the ABA’s annual Legal Technology Survey Report. With some nifty graphics (like the one below) the article states, “The survey, based on responses from approximately…
On a somewhat similar theme to my previous post (Was It Good for You?) — Charles H. Green (the guru of trust and co-author of the The Trusted Advisor) published this article on RainToday.com, You Had Me at Hello: 9…
Are you pleasing your client? Asking them directly may not be the best way to get a straight answer. Rather, deepening the relationship by learning what their needs and expectations are is a better way to go. Much has been…
