Increased use of Contextual Listings
I was just speaking with someone recently about the increased opportunity for contextual listings in both the online and mobile world. “Words/names are the new numbers” he said – how do we get things more personal and targeted?
Interestingly, as phone numbers are quite unpersonal, and advertisers continue to look for ways to brand themselves, targeted-word based, contextual listings become a viable solution.
In addition, as individuals continue to obtain multiple devices (and multiple contact methods – phone numbers, email addresses, etc.) the issue of privacy and control becomes great. We have multiple identities – professional (the folks we work with), personal (the people we socialize with) and private (the people we privately communicate with) in nature – contextual listings can help segment those identities.
721484 Blog Verification
June 3, 2006 @ 12:31 am
721484 Blog Verification…
721484…
phone verification man
August 9, 2006 @ 10:32 am
Quite up to the point, as far as I can judge.
Contextual listings
September 19, 2006 @ 2:35 pm
A great example of contextual listings, contextual linked words, a contextual directory is just LinkedWords.com, a project that grammatically, meaningfully and contextually links words, phrases, names, numbers and beyond.. pretty good idea and straight up to the point.. it seems quite new on the web, yet looks like popular site by now…