{"id":3162,"date":"2016-06-12T11:32:32","date_gmt":"2016-06-12T15:32:32","guid":{"rendered":"http:\/\/blogs.harvard.edu\/tatar\/?p=3162"},"modified":"2016-06-12T11:46:23","modified_gmt":"2016-06-12T15:46:23","slug":"3162","status":"publish","type":"post","link":"https:\/\/archive.blogs.harvard.edu\/tatar\/2016\/06\/12\/3162\/","title":{"rendered":"Not so cool breeze in the enchanted forest"},"content":{"rendered":"<p id=\"U823253445780Z5D\">\n<div class=\"jetpack-video-wrapper\"><iframe loading=\"lazy\" width=\"700\" height=\"394\" src=\"https:\/\/www.youtube.com\/embed\/IZe9azynRFw?feature=oembed\" frameborder=\"0\" allowfullscreen><\/iframe><\/div>\n<div id=\"&quot;google_image_div&quot;\">\u00a0<span id=\"U823152057207B6C\" class=\"span\">A PIG ON<\/span> a trampoline goes flying toward the screen, his sizable rear end smashing against the glass. A sloth doing yoga ties himself up in knots, leaving his face, as he laments, perilously close to his butt. A cute bunny unexpectedly poops and shakes his tail at the camera.<\/div>\n<div id=\"&quot;cbtf&quot;\" class=\"&quot;feedback_container&quot;\">\n<p>Moviegoers tuned into this summer\u2019s film slate are well familiar with these animals\u2019 backsides, which arise triumphantly at the ends of ads for the animated films \u201c<a class=\"a\" href=\"https:\/\/www.youtube.com\/watch?v=GHfiHm1olI8\">Angry Birds<\/a>,\u201d \u201c<a class=\"a\" href=\"https:\/\/www.youtube.com\/watch?v=HyLquKn3Swc\">Ice Age: Collision Course<\/a>,\u201d and \u201c<a class=\"a\" title=\"www.youtube.com\" href=\"https:\/\/www.youtube.com\/watch?v=kssSs-Nal3g\">Secret Life of Pets<\/a>,\u201d respectively. What\u2019s going on here is rather subtle. OK, not the jokes. And not the alignment between form and content evident in so many tails appearing at the tail end of ads. No, what\u2019s subtle is the message all these butt jokes communicate: These movies are for boys.<\/p>\n<p>https:\/\/www.bostonglobe.com\/ideas\/2016\/06\/09\/why-butt-and-fart-jokes-really-stink\/0PMn1f9RfXgXItSk91tRFJ\/story.html<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0A PIG ON a trampoline goes flying toward the screen, his sizable rear end smashing against the glass. A sloth doing yoga ties himself up in knots, leaving his face, as he laments, perilously close to his butt. A cute bunny unexpectedly poops and shakes his tail at the camera. Moviegoers tuned into this summer\u2019s [&hellip;]<\/p>\n","protected":false},"author":2125,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3162","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/archive.blogs.harvard.edu\/tatar\/wp-json\/wp\/v2\/posts\/3162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archive.blogs.harvard.edu\/tatar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.blogs.harvard.edu\/tatar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/tatar\/wp-json\/wp\/v2\/users\/2125"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/tatar\/wp-json\/wp\/v2\/comments?post=3162"}],"version-history":[{"count":5,"href":"https:\/\/archive.blogs.harvard.edu\/tatar\/wp-json\/wp\/v2\/posts\/3162\/revisions"}],"predecessor-version":[{"id":3168,"href":"https:\/\/archive.blogs.harvard.edu\/tatar\/wp-json\/wp\/v2\/posts\/3162\/revisions\/3168"}],"wp:attachment":[{"href":"https:\/\/archive.blogs.harvard.edu\/tatar\/wp-json\/wp\/v2\/media?parent=3162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/tatar\/wp-json\/wp\/v2\/categories?post=3162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/tatar\/wp-json\/wp\/v2\/tags?post=3162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}