{"id":822,"date":"2017-01-31T17:25:08","date_gmt":"2017-01-31T17:25:08","guid":{"rendered":"http:\/\/blogs.harvard.edu\/lamont\/?p=822"},"modified":"2017-01-31T17:28:57","modified_gmt":"2017-01-31T17:28:57","slug":"interview-with-the-founder-of-bonzers-electric-car-service","status":"publish","type":"post","link":"https:\/\/archive.blogs.harvard.edu\/lamont\/2017\/01\/31\/interview-with-the-founder-of-bonzers-electric-car-service\/","title":{"rendered":"Interview with the founder of Bonzer&#8217;s electric car service"},"content":{"rendered":"<p>Earlier this month I met Ivan Li Huang, a fellow graduate of the <a href=\"http:\/\/mitsloan.mit.edu\/fellows\/\">MIT Sloan Fellows program<\/a>, at a continuing education class at Sloan. We chatted, and I found out that after graduating from the program a few years after me, Ivan had subsequently founded a fascinating venture: <a href=\"http:\/\/bonzer.rocks\">Bonzer<\/a>, a car-sharing service based in Kendall Square.<\/p>\n<p>The timing was fortuitous. Ivan had just completed several bureaucratic steps, including getting approval from the Massachusetts Department of Transportation to drive Bonzer&#8217;s small electric cars on local streets. The cars were ready for a demonstration, and I was there at the <a href=\"http:\/\/blogs.harvard.edu\/lamont\/2013\/10\/03\/cic-cambridge-review\/\">Cambridge Innovation Center<\/a> a few days ago when Ivan and his team let testers take the cars for a spin around the block. I have video interview with Bonzer&#8217;s founder below.<\/p>\n<p>I also took a few pictures of Bonzer&#8217;s fleet, which currently consists of cars manufactured by Zhejiang Rayttle, a Chinese company. They are electric cars, with a range of 60 miles and a maximum legal speed of 25 MPH on local roads. Believe it or not, the cars actually have 3 seats, although the two people in the back will have a tight fit if they are big. Here are some photos of Bonzer&#8217;s fleet:<\/p>\n<figure id=\"attachment_825\" aria-describedby=\"caption-attachment-825\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-825 size-large\" src=\"http:\/\/blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3700-1024x768.jpg\" alt=\"Bonzer founder and MIT Sloan Fellows graduate Ivan Li Huang in his car\" width=\"700\" height=\"525\" srcset=\"https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3700-1024x768.jpg 1024w, https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3700-300x225.jpg 300w, https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3700-768x576.jpg 768w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><figcaption id=\"caption-attachment-825\" class=\"wp-caption-text\">Bonzer founder and MIT Sloan Fellows graduate Ivan Li Huang in one of the cars.<\/figcaption><\/figure>\n<figure id=\"attachment_826\" aria-describedby=\"caption-attachment-826\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-826 size-large\" src=\"http:\/\/blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3698-1024x768.jpg\" alt=\"One of the many passersby who stopped to look at Bonzer's cars \" width=\"700\" height=\"525\" srcset=\"https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3698-1024x768.jpg 1024w, https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3698-300x225.jpg 300w, https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3698-768x576.jpg 768w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><figcaption id=\"caption-attachment-826\" class=\"wp-caption-text\">One of the many passersby who stopped to look at Bonzer&#8217;s fleet<\/figcaption><\/figure>\n<figure id=\"attachment_827\" aria-describedby=\"caption-attachment-827\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-827 size-large\" src=\"http:\/\/blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3696-1024x768.jpg\" alt=\"Bonzer driver's view. Basic but standard controls.\" width=\"700\" height=\"525\" srcset=\"https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3696-1024x768.jpg 1024w, https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3696-300x225.jpg 300w, https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3696-768x576.jpg 768w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><figcaption id=\"caption-attachment-827\" class=\"wp-caption-text\">Bonzer driver&#8217;s view. Basic but standard controls.<\/figcaption><\/figure>\n<p><a href=\"http:\/\/blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3707-e1485882655136.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-823 size-large\" src=\"http:\/\/blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3707-e1485882655136-768x1024.jpg\" alt=\"Bonzer car front\" width=\"700\" height=\"933\" srcset=\"https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3707-e1485882655136-768x1024.jpg 768w, https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3707-e1485882655136-225x300.jpg 225w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-824 size-large\" src=\"http:\/\/blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3702-1024x768.jpg\" alt=\"Bonzer car Rayttle\" width=\"700\" height=\"525\" srcset=\"https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3702-1024x768.jpg 1024w, https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3702-300x225.jpg 300w, https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3702-768x576.jpg 768w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-828\" src=\"http:\/\/blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3694-1024x768.jpg\" alt=\"img_3694\" width=\"700\" height=\"525\" srcset=\"https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3694-1024x768.jpg 1024w, https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3694-300x225.jpg 300w, https:\/\/archive.blogs.harvard.edu\/lamont\/files\/2017\/01\/IMG_3694-768x576.jpg 768w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>The cars got a lot of looks, with some people even stopping to take a picture or selfie. And no wonder: They not only look cool, but they also small enough to fit sideways into a parking spot. Three Bonzer cars could fit into the space occupied by a standard car!<\/p>\n<p>Ivan hopes to start a one-way car-rental service, kind of like <a href=\"https:\/\/www.thehubway.com\/\">Hubway<\/a> for cars, in Cambridge in the next few months. <a href=\"https:\/\/www.youtube.com\/watch?v=jjgMnH80nI4\">Here&#8217;s an interview with Bonzer&#8217;s founder<\/a> in which he discusses the cars and the business model. You can also see one of the cars driving at about the halfway point of the video:<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Earlier this month I met Ivan Li Huang, a fellow graduate of the MIT Sloan Fellows program, at a continuing education class at Sloan. We chatted, and I found out that after graduating from the program a few years after me, Ivan had subsequently founded a fascinating venture: Bonzer, a car-sharing service based in Kendall [&hellip;]<\/p>\n","protected":false},"author":3864,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[99],"tags":[85155,94,27277],"class_list":["post-822","post","type-post","status-publish","format-standard","hentry","category-business","tag-cic","tag-mit","tag-startups"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/archive.blogs.harvard.edu\/lamont\/wp-json\/wp\/v2\/posts\/822","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archive.blogs.harvard.edu\/lamont\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.blogs.harvard.edu\/lamont\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/lamont\/wp-json\/wp\/v2\/users\/3864"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/lamont\/wp-json\/wp\/v2\/comments?post=822"}],"version-history":[{"count":4,"href":"https:\/\/archive.blogs.harvard.edu\/lamont\/wp-json\/wp\/v2\/posts\/822\/revisions"}],"predecessor-version":[{"id":832,"href":"https:\/\/archive.blogs.harvard.edu\/lamont\/wp-json\/wp\/v2\/posts\/822\/revisions\/832"}],"wp:attachment":[{"href":"https:\/\/archive.blogs.harvard.edu\/lamont\/wp-json\/wp\/v2\/media?parent=822"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/lamont\/wp-json\/wp\/v2\/categories?post=822"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/lamont\/wp-json\/wp\/v2\/tags?post=822"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}