{"id":134,"date":"2003-10-10T12:05:59","date_gmt":"2003-10-10T16:05:59","guid":{"rendered":"http:\/\/blogs.law.harvard.edu\/casawalsh\/2003\/10\/10\/the-power-of-advertising-2\/"},"modified":"2003-10-10T12:05:59","modified_gmt":"2003-10-10T16:05:59","slug":"the-power-of-advertising-2","status":"publish","type":"post","link":"https:\/\/archive.blogs.harvard.edu\/casawalsh\/2003\/10\/10\/the-power-of-advertising-2\/","title":{"rendered":"The Power of Advertising"},"content":{"rendered":"<p><a name='a77'><\/a><\/p>\n<p><FONT face=\"Verdana,Geneva,Arial,Helvetica,Sans-Serif\" size=\"2\">Yesterday Morning: I have the TV news on while I&#8217;m brushing my teeth. The new Dunkin Donuts latte commerical comes on and I am mesmerized, probably because I haven&#8217;t had coffee in over a week. I leave the apartment, stop at the very first DD I see, and get myself a caramel latte. The total time between seeing the ad and taking my first sip? 10 minutes, max. That must be a scenario that ad people dream about.<\/FONT><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yesterday Morning: I have the TV news on while I&#8217;m brushing my teeth. The new Dunkin Donuts latte commerical comes on and I am mesmerized, probably because I haven&#8217;t had coffee in over a week. I leave the apartment, stop at the very first DD I see, and get myself a caramel latte. The total [&hellip;]<\/p>\n","protected":false},"author":106,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[148],"tags":[],"class_list":["post-134","post","type-post","status-publish","format-standard","hentry","category-casawalshstories"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/archive.blogs.harvard.edu\/casawalsh\/wp-json\/wp\/v2\/posts\/134","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archive.blogs.harvard.edu\/casawalsh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.blogs.harvard.edu\/casawalsh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/casawalsh\/wp-json\/wp\/v2\/users\/106"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/casawalsh\/wp-json\/wp\/v2\/comments?post=134"}],"version-history":[{"count":0,"href":"https:\/\/archive.blogs.harvard.edu\/casawalsh\/wp-json\/wp\/v2\/posts\/134\/revisions"}],"wp:attachment":[{"href":"https:\/\/archive.blogs.harvard.edu\/casawalsh\/wp-json\/wp\/v2\/media?parent=134"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/casawalsh\/wp-json\/wp\/v2\/categories?post=134"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/casawalsh\/wp-json\/wp\/v2\/tags?post=134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}