{"id":18,"date":"2006-01-18T18:20:54","date_gmt":"2006-01-18T22:20:54","guid":{"rendered":"http:\/\/blogs.law.harvard.edu\/amytest\/2006\/01\/18\/attorney-marketing-hours\/"},"modified":"2012-05-07T15:19:06","modified_gmt":"2012-05-07T19:19:06","slug":"attorney-marketing-hours","status":"publish","type":"post","link":"https:\/\/archive.blogs.harvard.edu\/amy\/2006\/01\/18\/attorney-marketing-hours\/","title":{"rendered":"Attorney Marketing Hours"},"content":{"rendered":"<p><a name=\"a174\"><\/a><\/p>\n<p>The slide that got the most people taking notes at the recent Legal Marketing Association &#8211; New England Chapter <a href=\"http:\/\/www.lmanewengland.org\/showevent.asp?Show=54\">presentation<\/a> by Paul Clifford (formerly managing partner of Gadsby Hannah) of <a href=\"http:\/\/www.lawpracticeconsultants.com\">Law Practice Consultants<\/a>, was the one detailing marketing hours for attorneys.<\/p>\n<p>According to Clifford, to be competitive today, partners must put in: 1800 billable hours and 700 &#8220;investment hours,&#8221; which he breaks down as 200 marketing\/business development hours + 200 client relationship hours + 300 practice management hours.<\/p>\n<p>For more reporting on this presentation, see Jim Hassett&#8217;s <a href=\"http:\/\/adverselling.typepad.com\/\">Law Firm Business Development<\/a> blog. He took more notes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The slide that got the most people taking notes at the recent Legal Marketing Association &#8211; New England Chapter presentation by Paul Clifford (formerly managing partner of Gadsby Hannah) of Law Practice Consultants, was the one detailing marketing hours for &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"more-link\" href=\"https:\/\/archive.blogs.harvard.edu\/amy\/2006\/01\/18\/attorney-marketing-hours\/\"> <span class=\"screen-reader-text\">Attorney Marketing Hours<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":89,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[192],"tags":[],"class_list":["post-18","post","type-post","status-publish","format-standard","hentry","category-law-firm-marketing"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/18","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/users\/89"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/comments?post=18"}],"version-history":[{"count":1,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/18\/revisions"}],"predecessor-version":[{"id":803,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/18\/revisions\/803"}],"wp:attachment":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/media?parent=18"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/categories?post=18"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/tags?post=18"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}