{"id":133,"date":"2007-08-24T17:03:15","date_gmt":"2007-08-24T21:03:15","guid":{"rendered":"http:\/\/blogs.law.harvard.edu\/amy\/2007\/08\/24\/summer-reading-bookmarks-outside-your-box"},"modified":"2012-05-07T15:19:04","modified_gmt":"2012-05-07T19:19:04","slug":"summer-reading-bookmarks-outside-your-box","status":"publish","type":"post","link":"https:\/\/archive.blogs.harvard.edu\/amy\/2007\/08\/24\/summer-reading-bookmarks-outside-your-box\/","title":{"rendered":"Summer Reading: Bookmarks Outside Your Box"},"content":{"rendered":"<p><a href=\"http:\/\/blogs.law.harvard.edu\/amy\/files\/2007\/08\/tinis1.jpg\" title=\"tinis1.jpg\"><img decoding=\"async\" src=\"http:\/\/blogs.law.harvard.edu\/amy\/files\/2007\/08\/tinis1.jpg\" alt=\"tinis1.jpg\" align=\"left\" \/><\/a>Hurray! It&#8217;s Summer! Time to reboot&#8230; refresh&#8230; relax&#8230; and read something outside the realm of your everyday worklife. Here are a few bookmarks from my vacation week reading, that while outside the box of legal marketing, have some interesting ideas and lessons that apply. I always find it refreshing and inspirational to read information from other niches or industries and apply it to my world. Here are a few you may find of interest too. Enjoy!<\/p>\n<p><strong>Hotels:<\/strong><br \/>\n<a href=\"http:\/\/thebrandbuilder.blogspot.com\/2005\/09\/your-customers-are-silently-judging.html\" target=\"_blank\">Your customers are silently judging you right now<\/a><\/p>\n<p><strong>Consumer Goods:<\/strong><br \/>\n<a href=\"http:\/\/www.fastcompany.com\/multimedia\/slideshows\/content\/pckg.html\" target=\"_blank\">Slideshow: Knowing When It&#8217;s Time for a Packaging Makeover<\/a><br \/>\n<a href=\"http:\/\/www.fastcompany.com\/articles\/2007\/07\/brand-packaging-makeover.html\" target=\"_blank\">Article: What a Packaging Makeover Can Do For Your Company<\/a><\/p>\n<p><strong>Business C-suite:<\/strong><br \/>\n<a href=\"http:\/\/www.fastcompany.com\/magazine\/116\/next-most-dangerous-job-in-business.html\" target=\"_blank\">The Most Dangerous Job in Business<\/a><br \/>\nIt&#8217;s the chief marketing officer. Chances are, yours is just leaving.<\/p>\n<p><strong>Donuts:<\/strong><br \/>\n<a href=\"http:\/\/www.fastcompany.com\/magazine\/116\/column-made-to-stick.html\" target=\"_blank\">Give &#8216;Em Something To Talk About<\/a><br \/>\nYour product may be good, but will it spark a conversation?<\/p>\n<p><strong>Lemonade Stands:<\/strong><br \/>\n<a href=\"http:\/\/www.inc.com\/multimedia\/slideshows\/content\/10tips_pagen_1.html\" target=\"_blank\">Slideshow: 10 Tips for Creating the Coolest Lemonade Stand Ever<\/a><br \/>\n<strong><br \/>\nDesign Thinking:<\/strong><br \/>\n<a href=\"http:\/\/www.businessweek.com\/innovate\/NussbaumOnDesign\/archives\/2007\/06\/ceos_must_be_de.html\" target=\"_blank\">CEOs Must Be Designers, Not Just Hire Them<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hurray! It&#8217;s Summer! Time to reboot&#8230; refresh&#8230; relax&#8230; and read something outside the realm of your everyday worklife. Here are a few bookmarks from my vacation week reading, that while outside the box of legal marketing, have some interesting ideas &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"more-link\" href=\"https:\/\/archive.blogs.harvard.edu\/amy\/2007\/08\/24\/summer-reading-bookmarks-outside-your-box\/\"> <span class=\"screen-reader-text\">Summer Reading: Bookmarks Outside Your Box<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":89,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[192,1900],"tags":[],"class_list":["post-133","post","type-post","status-publish","format-standard","hentry","category-law-firm-marketing","category-vacation-files"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/133","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/users\/89"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/comments?post=133"}],"version-history":[{"count":1,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/133\/revisions"}],"predecessor-version":[{"id":774,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/133\/revisions\/774"}],"wp:attachment":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/media?parent=133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/categories?post=133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/tags?post=133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}