{"id":132,"date":"2007-08-14T07:37:17","date_gmt":"2007-08-14T11:37:17","guid":{"rendered":"http:\/\/blogs.law.harvard.edu\/amy\/2007\/08\/14\/is-recruiting-the-next-frontier-in-law-fi"},"modified":"2012-05-07T15:19:04","modified_gmt":"2012-05-07T19:19:04","slug":"is-recruiting-the-next-frontier-in-law-firm-marketing","status":"publish","type":"post","link":"https:\/\/archive.blogs.harvard.edu\/amy\/2007\/08\/14\/is-recruiting-the-next-frontier-in-law-firm-marketing\/","title":{"rendered":"Is Recruiting the Next Frontier in Law Firm Marketing?"},"content":{"rendered":"<p>Article pointer&gt;&gt;&gt;: <a href=\"http:\/\/www.law.com\/jsp\/article.jsp?id=1185820712334\" target=\"_blank\">Is This Any Way to Recruit Associates?<\/a> by Elizabeth Goldberg of <em>The American Lawyer<\/em>, takes an in-depth look at the U.S. law firm associate recruiting process and how it differs from major corporations and other professional services firms.<\/p>\n<blockquote><p>&#8220;Banks and consulting firms use sophisticated testing and interviewing techniques to hire talent. So do big law firms in the United Kingdom. While a handful of U.S. law firms are experimenting with new approaches, the vast majority of Am Law 200 firms are sticking with a recruiting system that hasn&#8217;t changed much since the early 1970s.&#8221;<\/p><\/blockquote>\n<p>Meanwhile, law firm recruits \u2014 particularly those from elite schools \u2014 describe a process fraught with &#8220;short interviews, shallow questions and a sheaf of boilerplate marketing materials,&#8221; according to the article.<\/p>\n<blockquote><\/blockquote>\n<p><a href=\"http:\/\/www.law.com\/jsp\/article.jsp?id=1185820712334\" target=\"_blank\">Read the entire article here&#8230;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Article pointer&gt;&gt;&gt;: Is This Any Way to Recruit Associates? by Elizabeth Goldberg of The American Lawyer, takes an in-depth look at the U.S. law firm associate recruiting process and how it differs from major corporations and other professional services firms. &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"more-link\" href=\"https:\/\/archive.blogs.harvard.edu\/amy\/2007\/08\/14\/is-recruiting-the-next-frontier-in-law-firm-marketing\/\"> <span class=\"screen-reader-text\">Is Recruiting the Next Frontier in Law Firm Marketing?<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":89,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[192],"tags":[],"class_list":["post-132","post","type-post","status-publish","format-standard","hentry","category-law-firm-marketing"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/users\/89"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/comments?post=132"}],"version-history":[{"count":1,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/132\/revisions"}],"predecessor-version":[{"id":775,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/132\/revisions\/775"}],"wp:attachment":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/media?parent=132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/categories?post=132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/tags?post=132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}