{"id":129,"date":"2007-08-09T23:04:40","date_gmt":"2007-08-10T03:04:40","guid":{"rendered":"http:\/\/blogs.law.harvard.edu\/amy\/2007\/08\/09\/lol-law-firm-names\/"},"modified":"2012-05-07T15:19:05","modified_gmt":"2012-05-07T19:19:05","slug":"lol-law-firm-names","status":"publish","type":"post","link":"https:\/\/archive.blogs.harvard.edu\/amy\/2007\/08\/09\/lol-law-firm-names\/","title":{"rendered":"LOL! Law Firm Names"},"content":{"rendered":"

For all you legal marketers out there pushing for a shorter version of your law firm name, take heart. While your firm’s name may be a mouthful, just be thankful for what you’ve got.<\/p>\n

Here are some real branding challenges offered today by the Wall Street Journal’s Law Blog <\/a> and its readers in the post, Law Firm Names That Are Funny<\/a>. More evidence of a history of law firms being run on ego and so inwardly focused that they are blind to the perception in the marketplace.<\/p>\n

\"laugh.jpg\"Payne & Fears<\/a><\/p>\n

Low, Ball & Lynch<\/a><\/p>\n

Slaughter & Slaughter<\/a><\/p>\n

Weiner & Cox<\/a><\/p>\n

Smart & Biggar<\/a><\/p><\/blockquote>\n

See the WSJ post<\/a> for more.<\/p>\n

In the final irony, these links are already making their rounds on the internet due to the WSJ post, and said firms will likely reap a good amount of exposure from their funny names! Giggle, Gaffaw & Snorte!<\/p>\n

Added August 14:<\/strong> Here’s a more serious discussion of law firm names and branding on Law.com, Name Games Loom Large in Mergers<\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

For all you legal marketers out there pushing for a shorter version of your law firm name, take heart. While your firm’s name may be a mouthful, just be thankful for what you’ve got. Here are some real branding challenges …<\/p>\n

LOL! Law Firm Names<\/span> Read More »<\/a><\/p>\n","protected":false},"author":89,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[192],"tags":[],"class_list":["post-129","post","type-post","status-publish","format-standard","hentry","category-law-firm-marketing"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/129","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/users\/89"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/comments?post=129"}],"version-history":[{"count":1,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/129\/revisions"}],"predecessor-version":[{"id":776,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/posts\/129\/revisions\/776"}],"wp:attachment":[{"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/media?parent=129"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/categories?post=129"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.blogs.harvard.edu\/amy\/wp-json\/wp\/v2\/tags?post=129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}